About
Meet Paloma
Coastal Current Marketing was founded by Paloma Carbajal, a Florida-based creative and marketing professional with a passion for helping local businesses grow.
Paloma graduated from Florida Gulf Coast University and has always been surrounded by entrepreneurship, local business owners, and people building something of their own. From a young age, she understood the work, dedication, and heart that goes into running a business.
Through her experience in marketing, client communication, social media, content creation, and business support, Paloma created Coastal Current Marketing to help local brands look more professional, stay consistent online, and connect with the customers they want to reach.
As a local Florida business owner herself, Paloma believes in supporting other local businesses with marketing that feels personal, polished, and strategic.

Paloma Carbajal
Founder, Coastal Current Marketing
Why I Started Coastal Current Marketing
Marketing should feel less overwhelming and more effective.
I created Coastal Current Marketing because I saw how many amazing local businesses had incredible services, food, products, and teams, but needed help showing that online. My goal is to make marketing feel less overwhelming and more effective by giving businesses consistent content, clear strategy, and a brand presence they can be proud of.
Personalized service
Fast communication
Professional branding
Content that converts
No long-term contracts
Local Florida expertise